Continuous CRM data cleaning and enrichment for Sales and Marketing teams

CleanICP automatically audits, cleans, and enriches your contact records, then keeps them accurate in real time, so outreach campaigns perform the way they should.

The challenges

How stale CRM data kills your sales outreach

Old CRM contacts

Running outreach campaigns for new sales, upsells, retention, and win-backs doesn't work because your data foundation isn't strong.

Never-ending incoming contacts

New contacts are added to your CRM every day, but that data isn't verified or enriched - so outreach doesn't get you the results you're looking for.

Irregular, batch-only cleanups

People change jobs, numbers, and emails every day - but you're only updating your CRM contact data in increments - when you have time or budget.

How we help

Keep your data clean and up-to-date

Free your outreach teams to do their best work, with the freshest contact data.

CleanICP integrates directly with Salesforce, HubSpot, Adobe Marketo, and other GTM platforms via native API so no manual exports or imports are required.

CRM data cleaning background Team working with clean CRM data
Get clean

Update and enrich your current CRM data

CleanICP audits every record for invalid emails, missing mobile numbers, outdated job titles, incorrect company names, and compliance flags, then fills the gaps automatically so Sales and Marketing can run effective outreach campaigns.

Get clean + Stay clean

Maintain contact data - continuously

Each new contact record in your CRM will be checked for wrong or missing information and immediately updated and enhanced - ensuring it’s usable for quick turn, time-sensitive outreach campaigns.

Stay clean

Actionable insights

50% of your data decays within 2 years. Instead of slowly cleaning bits of your contact data to prep for a campaign, CleanICP ensures your data is always ready by running continuous cleanup and enhancement in the background.